Yesterday, 03:26 PM
https://thrivethemes.com/coursecraft/
Finally Revealed: The Complete System for Building a Highly Profitable Online Course Business
What if you could turn your knowledge into high-value online courses & tap into a rapidly growing market?
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8 Days 22 Hours 34 Minutes
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Do you want to create an online business that gives you income and freedom?
A business that you can be proud of, that gives you satisfaction and brings value to the world?
Then this message is for you.
I’m Shane Melaugh,
the CEO of Thrive Themes
I’ve created and launched several 6- and 7-figure businesses over the last 10 years, from scratch, on a shoestring budget.
I’m going to reveal to you what is hands down the best online business model for creating income and personal freedom, in 2019 and beyond:
Creating and selling online courses.
If you want a real, value-based, sustainable business - if you want to escape the frustrations of chasing from one online marketing fad to the next - then creating an online course is the way to go.
In fact, let’s get more specific: I want to show you how you can create an online course that sells for $200… and sell on average, 1 of them per day.
You can sell 1 thing per day, right? It’s doable. It doesn’t require a massive audience or floods of traffic.
That’s the beauty of selling an online course at this price point. It’s the sweet spot. And it’s something you can do, even in a tiny niche and still be successful.
If that thing you sell is a $200 course that you created yourself and that you’re selling on your own platform (no predatory fees from 3rd-party platforms involved) then that 1 sale per day becomes your ticket to freedom.
Why is a Software Guy Talking About Online Courses?
It may surprise you to hear me say that online courses are the ultimate online business model. After all, I’m best known for founding Thrive Themes - a software company.
But here’s the thing: Thrive Themes would have never happened if I didn’t have experience selling online courses, first. I sold online courses to make the money that I used to launch Thrive Themes. I built up my marketing and sales experience through my online course business. Without that, Thrive Themes would have been a guaranteed failure.
And even today, a software business represents far more blood, sweat, tears and complications per $ earned than an online course business.
Unless you’re a veteran of online marketing, I don’t recommend starting a software business.
Speaking of which: most online entrepreneurs keep making the same mistakes…
Stop Working Your Butt Off for Pennies…
We all get into this online marketing game because we want to escape the 9-to-5 and gain freedom for ourselves, right?
But how come so many of us end up chasing one fad after another? Constantly following the next bright shiny object, the next “opportunity”. The next promise of a shortcut to easy money.
It’s okay to admit it, we’re all guilty of doing this.
The reality of those “opportunities” isn’t so glorious, is it?
The truth is that we always end up working our butts off for pennies.
For example: we spend time churning out keyword optimized articles to try and grow our niche sites. We hope to get some traffic, so we can get some clicks on our ads… only to earn something like $0.14 for a click?
Or what about referring sales to Amazon, building out review sites, using all kinds of plugins and tools… to earn 6% on the sale of a toothbrush and some toilet paper?!
Or maybe we’re spamming cheaply generated Kindle books all over Amazon for $2 a pop… or drop-shipping some stuff from a Chinese factory via FBA, competing against the 327 other people trying to sell the same product, in the same category, made by the same factory…
Or maybe do all this work to build an audience and a blog and get some traffic and build a mailing list and then… recommend some affiliate product for maybe $20-$50 per sale.
I don’t know about you, but I feel exhausted just from typing that out.
And it gets worse…
The "Easy" Opportunities Turn Out to Be Hard AND Risky!
Look, everything I described above: that was me, at one point. I figured out how to game the system. I knew how to get traffic, how to get clicks, how to send people off through ads and links and make some money.
Quite a lot of money, at one point.
But eventually, I lost most of my sites and earnings in a Google Slap™... and really, I wasn’t sad about it. I’m glad those websites don’t exist anymore. Because they were trash. There was nothing about them I could be proud of. If anything, I feel like apologizing to people who found my sites when searching for answers, instead of a real, trustworthy source.
And think of how much of this “anything to make money” crap is out there. YouTubers desperately stirring up drama and controversy and doing awful fake “pranks”, just to get views. “Influencers” showing off their (fake) lifestyles and posing with brand products to make some cash. Has anyone ever gotten an ounce of real value from scrolling past this vapid stuff?
And trust me, I’m not being holier-than-thou, here. I created shallow, just-for-the-money, valueless content as well, at one point.
What It Feels Like to Finally Do Something REAL
Luckily, I also decided to try my hand at creating ebooks and online courses. I put my knowledge out there, packaged it up as a product and made it available for sale.
And let me tell you: the difference between selling online courses and other business models I’d tried was like night and day!
I quickly learnt that it’s WAY easier to sell your own product to your audience than to get ad clicks or sell someone else’s product (as an affiliate). I was making more money, pretty much right away.
But not only that: I got to know my customers. They actually liked me and thanked me for the product I’d created! They told me about how they learnt something new and useful and how it made a difference for them. AND… they wanted me to create more products - they wanted to learn more from me.
They were literally asking me for more opportunities to buy things from me.That is a FAR CRY from “tricking” people into clicking on ads on my crappy niche sites.
I never looked back. From that moment on, all I wanted to do was create valuable products for people. I sold online courses and later SaaS and WordPress software products. But the principle was always the same:
Create something of real value and sell it to people for whom it makes a positive difference.
It’s an honest, fair value exchange. And I love it!
But maybe this isn't news to you. Maybe, right now, you're thinking:
“Shane, I’m trying to do what you’re describing. I’m creating real value, trying to sell my expertise… and it’s not working.”
Maybe you’ve been reading so far and rolling your eyes. “Tell me something I don’t know yet.”
Maybe you’ve been creating real value already. You insist on only creating original, useful content. Maybe you’re already selling your expertise in some form like ebooks, coaching, online courses… and you’re still struggling to get anywhere.
Many coaches also have the “chasing pennies” problem because they undervalue themselves and end up working too much, for little reward. You leave your job only to find yourself on a different exchanging-hours-for-dollars treadmill.
Maybe you feel like what you do as a coach has to be done in person. You can’t translate that into a course. You’re right: coaching isn’t the same as a course. But the knowledge and expertise you have as a coach can be turned into a useful, valuable online course.
Don’t know how to do that? Well, what if you had an exact system for turning knowledge into a course?
That's what you get with the Course Craft system!
Tried Your Hand at
Information Products Already?
Simply creating an online course doesn’t magically lead to success, of course. There are thousands of course creators on platforms like Udemy who struggle to make more than a pittance.
What I’m talking about here isn’t just the principle of turning your expertise into a business and income stream. It’s not even just about creating online courses.
It’s creating online courses based on a very specific formula. One that involves “The 3 Pillars” I’ll describe below. And one that has built in “value leverage”, so you can sell your course for $200 on your own platform (instead of $19 on Udemy, for example).
I’ve developed a blueprint process which melds marketing and course creation. This is the key difference: you don’t just create a course and hope for the best. That’s never going to work. But if you understand your target market, build a highly marketable course and then set up some automated selling systems, you’ve got a winner.
Read on to discover the components of my online course success formula.
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